Olfiction

Olfiction We believe that scents and stories are structurally inseperable, and everything we do reflects that.

In Cologne: Orange, Pia sought to explore the traditional cologne structure by utilising every raw material from the ora...
27/05/2026

In Cologne: Orange, Pia sought to explore the traditional cologne structure by utilising every raw material from the orange tree: bitter and sweet orange oils, petitgrain (the leaves and twigs), neroli oil (steam distilled flowers) and orange blossom absolute (solvent extracted flowers), alongside cedarwood and oakmoss to represent the tree itself.

The result is a simultaneously uplifting and relaxing fragrance that evokes dappled light through the trees of an orange grove. Cologne: Orange is timeless freshness.

Thé Tea.Bergamot. Tea. Steam.A freshly brewed pot of freshness, peace and calm.
21/05/2026

Thé Tea.

Bergamot. Tea. Steam.
A freshly brewed pot of freshness, peace and calm.

Unveiling two new Lab Editions - LIBRIDO and THÉ TEA.LIBRIDO is a torrid affair with the printed word - evoking new and ...
11/05/2026

Unveiling two new Lab Editions - LIBRIDO and THÉ TEA.

LIBRIDO is a torrid affair with the printed word - evoking new and worn paperbacks, fresh ink and glossy magazines, with a hint of an impossibly handsome bookseller.

THÉ TEA is a study of tea - twists of steam, infusions of Jasmine petals, brews of dried jade and smoked black leaves, all steeped in emerald.

Discover Lab Editions and be amongst the first to get your noses on the pair at this Saturday.
Pre-orders are now open at olfiction.com

Today is 10 years since Nick & Pia officially paired up as OLFICTIONOver that time we’ve:- created hundreds of fragrance...
11/05/2026

Today is 10 years since Nick & Pia officially paired up as OLFICTION

Over that time we’ve:
- created hundreds of fragrances for brands of all kinds: perfumes, candles, diffusers, bath & body, skincare, exhibitions, theatre and press
- worked at every level of the trade, from indies and start ups through major distributors and ingredients manufacturers to FMCG groups and the big 5
- published our first book, Demo Accords
- launched our own brands, with & Lab Editions
- started with the support of fellow independents

And this is just the beginning.

Come celebrate with us this weekend at Barnes - we’ve got some fabulous new fragrances for you to smell!

We’re getting ready for on May 16th, from 9.30am to 5pm!This year we’ll be bringing all our projects - , Demo Accords, ...
23/04/2026

We’re getting ready for on May 16th, from 9.30am to 5pm!

This year we’ll be bringing all our projects - , Demo Accords, and Lab Editions.

The fair is bigger than ever for 2026 - with so many amazing brands across 2 venues.
You’ll find us at Barnes Green Centre, SW13 9HE.

Will we see you there?

26/03/2026

Olfiction Lab Editions are four limited edition fragrances from Pia Long and Nick Gilbert: Cologne Orange, Iconic, Petrolhead and Salimakki

We’ve had such an incredible week running the and sharing our projects with the fragrance community- thank you to every...
20/03/2026

We’ve had such an incredible week running the and sharing our projects with the fragrance community- thank you to everyone who has come by, supported us, and shopped with us. It’s been amazing.
3 days left, Nick is in store Friday, Saturday and Sunday.
Come discover Lab Editions, Demo Accords and !

📸: the talented & a special thank you to our fellow TPUP founding member .cellier

We’re at this week with 3 of our projects - , Demo Accords, and Lab Editions.41 Store Street, WC1E 7DBTue-Sat 11am-6pmS...
17/03/2026

We’re at this week with 3 of our projects - , Demo Accords, and Lab Editions.

41 Store Street, WC1E 7DB

Tue-Sat 11am-6pm
Sun 12pm-4pm

The lab team has been busy in two parallel worlds: the perfumes taking shape for our clients - of which you’ll be seeing...
19/09/2024

The lab team has been busy in two parallel worlds: the perfumes taking shape for our clients - of which you’ll be seeing more soon - and the perfumes being created for our own brand. This snapshot is of a single evaluation session for just one perfume. Each little vial represents a trial with a difference (in this case, one material in each was dosed differently). Daily trials and analytical smelling are a vital part of creation.

Pia has returned from Lisbon after being invited to attend the Awards - having been presented the Septimus Piesse Visio...
10/06/2024

Pia has returned from Lisbon after being invited to attend the Awards - having been presented the Septimus Piesse Visionary Award!

The Golden Pear is now taking pride of place in our lab. Please join us in congratulating Pia.

From :

The Septimus Piesse Visionary Award is given to an outstanding person or group showing proof of exceptional vision with regards to how scent is used, developed, or imagined.

Congratulations to Pia Long! Pia is a champion of nuance and understanding, and committed to shining a light on how perfume is created. In response to the proposed EU regulation, she rallied perfumers around the world to champion our craft and self-guidance, with a victory in furthering the discussion around regulations between perfumers and policymakers.

As a perfumer, member of IFRA, International Society of Perfumer-Creators, and the British Society of Perfumers, Pia is a committed advocate for fragrance creators, and continues to work in the heart of an international community to advocate for nuanced understanding of perfumery.

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