Spectra Media & Management

03/10/2012

Sony dominated consumer electronics for decades, but that was a long time ago. Read this article by Steve Guttenberg on CNET News.

17/08/2012

http://socialmediatoday.com/fixcourse/704701/3-social-marketing-hacks-cheat-sheet-getting-more-fans-and-followers

People don't "Follow", "Like", or "Circle" your company because you're great. They do it because it benefits them. That's they secret to every viral marketing campaign. Maybe your latest blog post will help them save money. Or perhaps it made them laugh (or cry).

02/04/2012

Without oxygen being passed from the lungs to the blood stream and then pumped around the body by the heart a person will die. When a person suffers cardiac ...

29/01/2012

MELBOURNE, Australia -- In certainly the longest and arguably one of the greatest Grand Slam singles final in the history of professional tennis, Novak Djokovic outlasted Rafael Nadal over 5 hours, 53 minutes to win a third Australian Open title.

18/01/2012

The Dangers Of SOPA In A Nutshell: An explanation in simple terms of why this dangerous new bill in congress could result in the extin...

23/12/2011

Given the prominence of YouTube today, every marketer should consider a Promoted Videos program. Here are a few practical steps to get you started.

04/11/2011

Google might be casting an envious eye toward the $150 billion-per-year pay television market, and that could turn today's business of television advertising and distribution upside down.

03/11/2011

02/11/2011

Are you looking for ways to use social media to advance your cause? Non-profits have many of the same opportunities in social media as fo

02/11/2011

http://www.socialmediaexaminer.com/17-twitter-marketing-tips-from-the-pros/

Are you looking for fresh ideas to improve your Twitter marketing? We sought out hot Twitter tips from the pros. Keep reading for inspira