The Iconic Brand Africa- TIBA

The Iconic Brand Africa- TIBA Contact information, map and directions, contact form, opening hours, services, ratings, photos, videos and announcements from The Iconic Brand Africa- TIBA, Consulting Agency, 268 Hebert Macaulay Way Yaba, Lagos.

The Iconic Brand Africa (TIBA) is a Pan-African Leadership and Brand development organisation committed to shaping influential African professionals, leaders, and brands for global relevance by providing learning, community, advisory, and recognition.

To our dear TIBA Alumnus, Okuyemisi Oladejo We are not just celebrating the day you were born, but also the incredible p...
15/04/2026

To our dear TIBA Alumnus, Okuyemisi Oladejo

We are not just celebrating the day you were born, but also the incredible person you have become. Your achievements and successes inspire us every day, and we are truly grateful to have you as a part of our TIBA organization.

May your birthday be filled with love, laughter, and all the things that bring you joy. Cheers to another year of making a positive impact!

15/04/2026

Visibility drives early growth but do you know what really sustains it?

There comes a point where your brand should go beyond just being visible.

This video will give you more clarity.

Follow The Iconic Brand Africa- TIBA for more insightful content on brand strategy

To our dear TIBA Alumnus, Abayomi Tunde SowemimoWe are not just celebrating the day you were born, but also the incredib...
15/04/2026

To our dear TIBA Alumnus, Abayomi Tunde Sowemimo

We are not just celebrating the day you were born, but also the incredible person you have become. Your achievements and successes inspire us every day, and we are truly grateful to have you as a part of our TIBA organization.

May your birthday be filled with love, laughter, and all the things that bring you joy. Cheers to another year of making a positive impact!

Have you heard the news or you're still second-guessing?🤔This is the chance to create THAT future, position or grind you...
14/04/2026

Have you heard the news or you're still second-guessing?🤔

This is the chance to create THAT future, position or grind you've always desired.

Swipe through to find out what this is is about!😍

And, don't hesitate to grab your slot using this link attached.

https://academy.theiconicbrandafrica.com/scholarship/

Character determines how far you rise in leadership.Not your title, experience, or influence. Every decision you make ei...
13/04/2026

Character determines how far you rise in leadership.

Not your title, experience, or influence. Every decision you make either increases or decreases your leadership capacity.

Small compromises do not remain small. Choices form habits, habits form character, and character determines the responsibility you can truly carry.

If you want respect, model it.
If you want trust, protect it.
If you want growth, discipline yourself for it.

Leadership is revealed in private discipline, not public applause. Your daily decisions compound over time.

Are they compounding strength or limitation?

Follow The Iconic Brand Africa- TIBA for more leadership insight.

Welcome to another edition of The ICONIC SPOTLIGHT and today we will be shining the spotlight on DAWHA ABEL ARDO, a TIBA...
12/04/2026

Welcome to another edition of The ICONIC SPOTLIGHT and today we will be shining the spotlight on DAWHA ABEL ARDO, a TIBA Awards Alumni and a Cybersecurity Consultant.

Let's meet Abel:

1. Tell us about yourself and what you currently do.
My name is Dawha Abel Ardo, I am a Cybersecurity Consultant and the Founder/CEO of CFE Consultancy Services. I majored in Petroleum Engineering and along the line developed interest in Cybersecurity and AI. I like to be heard no matter the topic. I want to be able to contribute and add value, so yes, I am an avid knowledge-seeker as well.

2. Briefly describe your journey so far in career or business.

My journey began in 2021 when a mandatory Python course for my Petroleum Engineering degree sparked an unexpected passion for coding. After graduating in 2023, I picked up tech skills in Cybersecurity and later integrated AI to create the exciting career path I am on today.

3. What inspired you to pursue this path?
The inspiration came from self-reflection. To be honest after realising that tech is the new wave, I need something extra to add to my degree.

4. What TIBA Award category did you receive, and in which year?

Top 10 Emerging Professionals in Tech 2025.

5. What has been one defining moment in your journey so far?
It was the moment I decided to take the bold step of using my skills to pursue impact. I started my consulting firm on AI and Cybersecurity to sow my own little seed of impact.

6. How has the TIBA Awards impacted your personal brand or career?

It has given me extra recognition and more confidence in the sense that I know that no matter how small, people are watching and efforts are being acknowledged. So yes, it has given me an extra push to do more.

7. What opportunities (visibility, partnerships, credibility, networks) came as a result of the award?

It opened me to more significant connections and individuals with businesses reaching out for collaborations.

8. What was the most valuable lesson or experience from your TIBA Awards journey?

The most valuable lesson or experience from my TIBA Awards journey is that, no matter how small you think your efforts are, just keep at it because people may not comment but they are watching and cheering you on behind the scenes.

9. What impact are you most proud of creating right now?

The impact I am most proud of creating right now is adding value in volunteering to help guide individual’s transition to various tech fields.

10. What key lessons or advice would you share with aspiring leaders and future TIBA nominees?
Don’t hide your voice, put what you know out there no matter how little it is, put it out there. Be a critical thinker and a problem solver, that’s how you create lasting value.

Welcome to another edition of The ICONIC SPOTLIGHT and today we will be shining the spotlight on Emmanuella Amah-Victor ...
12/04/2026

Welcome to another edition of The ICONIC SPOTLIGHT and today we will be shining the spotlight on Emmanuella Amah-Victor ,a TIBA Awards Alumni and an Administrative Executive Specialist.

Let's meet Emmanuella:

1.Tell us about yourself and what you currently do

My name is Emmanuella Amah-Victor, and I am the CEO of Ella’s Administrative Consult Limited, a firm dedicated to helping CEOs, founders, and growing organisations build structure, optimise workflows, and operate with clarity. I specialise in executive support, administrative strategy, and operational efficiency, empowering leaders to focus on vision while I design the systems that sustain growth.

2. Briefly describe your journey so far in your career or business
My journey began as an administrative professional with a strong desire to move beyond routine support and become a strategic partner to leadership. Over the years, I progressed from executing tasks to building systems, leading teams, managing large-scale corporate projects, and consulting for business owners. Today, through Ella’s Administrative Consult, I combine hands-on executive experience with business strategy to help organisations operate efficiently and scale with confidence.
3. What inspired you to pursue this path?
I was inspired by the realisation that many brilliant leaders struggle not because they lack vision, but because they lack structure. I saw first-hand how proper systems, planning, and administrative intelligence could transform chaos into clarity. That transformation became my mission.
4. What TIBA Award category did you receive, and in which year?
I was honoured with the Distinct Positive Values Award by The Iconic Brand Africa in 2024.

5. What has been one defining moment in your journey so far?

One defining moment was successfully leading and coordinating high-level corporate events and administrative projects involving hundreds of stakeholders. It confirmed that I am not merely an administrator, but a leader capable of executing large-scale initiatives with excellence and precision.
6. How has TIBA Awards impacted your personal brand or career?
The TIBA Award elevated my visibility and strengthened my credibility. It positioned me not only as an administrative professional but as a value-driven leader whose work delivers measurable impact. It reinforced trust among clients and opened doors to higher-level opportunities and conversations.
7. What opportunities (visibility, partnerships, credibility, networks) came as a result of the award?
The award boosted my visibility across professional networks, reinforced my authority in the administrative space, and expanded access to collaborations and speaking engagements. It also enhanced the brand perception of Ella’s Administrative Consult as a trusted and reputable firm.
8. What was the most valuable lesson or experience from your TIBA Awards journey?
The most valuable lesson was recognising that consistency compounds. Recognition is never accidental; it stems from sustained excellence, integrity, and impact over time.

9. What impact are you most proud of creating right now?

I am most proud of helping business owners move from overwhelm to organised growth. Through strategic support and administrative consulting, I design systems that save time, boost productivity, and enhance decision-making. Beyond this, I mentor and empower aspiring administrative professionals to see themselves as strategic leaders, not just support staff, through the community I launched in 2024 – Admin Growth Hub.
10. What key lesson or advice would you share with aspiring leaders and future TIBA nominees?
Build competence before seeking recognition. Focus on creating value, not just visibility. Master your craft, serve with integrity, and let your results speak consistently. When excellence becomes your standard, recognition will naturally follow.
11. In one sentence, what does being iconic mean to you?
Being iconic means creating impact consistently and intentionally, so that your work becomes a benchmark for excellence.

Happy Birthday, our amazing team member.Dear Chibuike Cletus Nwafor, we wish you a very happy birthday. Your dedication,...
12/04/2026

Happy Birthday, our amazing team member.

Dear Chibuike Cletus Nwafor, we wish you a very happy birthday. Your dedication, hard work, and positive attitude make a world of difference in our organization.

Thank you for all you do and for being such a valuable part of our team. May your birthday be filled with love, laughter, and joy.



When a brand bets on purpose, the market can explode.Let's consider Nike's "Dream Crazy".In 2018, Nike ran an ad campaig...
10/04/2026

When a brand bets on purpose, the market can explode.

Let's consider Nike's "Dream Crazy".

In 2018, Nike ran an ad campaign called “Dream Crazy” which featured Colin Kaepernick.

The ad polarized a social issue, but it was a huge business catalyst for Nike.

This singular ad generated a 31% sales lift and a surge in online engagement.

The lessons from Nike's campaign are less obvious but powerful:

- Align purpose with brand DNA: The campaign echoed Nike’s “Just Do It” ethos, making the stance feel natural rather than forced.

- Embrace calculated risk: By confronting controversy head‑on, Nike captured media attention and differentiated itself from competitors.

- Leverage storytelling over product placement: Prioritise emotional resonance over product.

- Monitor sentiment in real time: Rapid response to backlash helped shape the conversation and protect brand equity.

If you’re a business owner, review your brand’s core values and identify a purpose‑driven narrative you can own—risk‑aware, but unmistakably authentic.

And if you’re looking to craft your brand's message, TIBA Consult is one click away.

Send us a Message Today.

09/04/2026

Are you evolving with the market or just building for the now?

See this video below to find out

Follow The Iconic Brand Africa- TIBA for more branding insights.

Do you know what we do at TIBA CONSULT?Swipe to learn about us.At TIBA Consult , we make your brand stand out through co...
07/04/2026

Do you know what we do at TIBA CONSULT?

Swipe to learn about us.

At TIBA Consult , we make your brand stand out through corporate and business branding. We also deliver corporate trainings to corporate organisations.

You can reach out at [email protected]

Accountability builds real credibility.Credibility does not come from your title; it comes from your actions.People do n...
06/04/2026

Accountability builds real credibility.

Credibility does not come from your title; it comes from your actions.

People do not trust leaders who only talk well. They trust leaders who are accountable.

Accountability means admitting mistakes and keeping your word. Blaming others or making excuses erodes respect. Standing up and owning your actions builds trust.

Real leaders face problems. They learn from them. They grow from them.

Accountability builds credibility, and credibility builds strong leadership. People follow leaders they trust.

Follow The Iconic Brand Africa- TIBA for more insights on building leadership credibility.

Address

268 Hebert Macaulay Way Yaba
Lagos

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00
Saturday 08:00 - 17:00

Telephone

+2348171999660

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