Scheduling Institute

Scheduling Institute The Scheduling Institute, founded in 1997, offers guaranteed, time-tested strategies to increase new patients and enhance the patient experience.
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Scheduling Institute exists to transform private practices into thriving businesses that generate a lifetime of revenue or can be sold for maximum value. SI was founded by Jay Geier in 1997 when he discovered a huge blind spot that exists in nearly every practice, that when fixed can catapult a practice to the next level of success. Since that time, we have developed the proven tools to help your

practice operate at its highest potential. We believe in creating an environment with happy employees who have a patient first focus. Our specially designed seminars, classes, products, and on-site training are geared toward empowering your team with the knowledge and confidence they need to enrich the experience your patients will receive. Scheduling Institute will protect the equity you have worked so hard to develop and will fight for your success. With our world headquarters located in Alpharetta, GA and Leadership Institutes in Atlanta, GA and Phoenix, AZ, the Scheduling Institute team is ready to serve our members across the country. Start your journey to a thriving and profitable business today!

09/02/2026

What would you do if you found out your practice was missing $1.4 million a year? πŸ‘€

That is exactly what happened when Skylar sat down with a long-time client during an Advanced 5-Star Telephone Training. Healthy practice. Great average revenue per patient. Multiple phone trainings already under their belt.

And still. $1.4 million in missed calls. Conservative estimate. 🦷

The room went silent.

Most practices have no idea what their missed call rate is actually costing them. That is the number that never shows up on a report. The patients who called, did not get through, and went somewhere else. πŸ’ͺ

Click the link in our bio to find out what your practice is missing. πŸ‘‡

09/01/2026

Out this Thursday September 3!!

Dr. Bill Dorfman joined us on New Patients Now, and honestly the part that surprised me most wasn't the billion dollar company or the reality TV run.

It was how much of his story sounds like every practice owner we talk to.

He took a risk nobody around him thought made sense. He said yes to something with no guarantee it would work. He bet on himself before anyone had a reason to bet on him.

Every doctor listening has had a version of that moment. Signing the lease. Hiring the first team member. Deciding to go out on their own.

His just happened to be on national television.

You don't want to miss this one.

Coming this Thursday.

New Patients Now on Spotify, Apple Podcasts, or YouTube.

Some of our trainers get Michigan in February. Others get Honolulu, Hawaii. 🌺Either way we show up. Dr. Wilfred Miyasaki...
08/31/2026

Some of our trainers get Michigan in February. Others get Honolulu, Hawaii. 🌺

Either way we show up. Dr. Wilfred Miyasaki and the team at A Downtown Dental Group in Honolulu just had the Scheduling Institute in their office and that is exactly the point. From small towns in the midwest to the shores of Hawaii and everywhere in between β€” we go where the practices are. All 50 states. 13 countries. No exceptions. 🦷πŸ’ͺ

Growth does not care about geography. Neither do we.

Link in bio to learn more.

Thunderstruck. Literally. 🎸🀘The SI team went full AC/DC last night and we have zero regrets. We spend our days making su...
08/28/2026

Thunderstruck. Literally. 🎸🀘

The SI team went full AC/DC last night and we have zero regrets. We spend our days making sure dental practices never miss a new patient call and last night we made sure we never missed a single song. Priorities intact.

They say you shook me all night long. We say you shook us all night long and we are back in the office Monday ready to shake up some practices. 🦷⚑

Highway to more new patients starts bright and early.

Not every doctor is willing to open their doors and let someone watch. πŸ‘€ Dr. Max Forni did exactly that in Lake Wales, F...
08/28/2026

Not every doctor is willing to open their doors and let someone watch. πŸ‘€ Dr. Max Forni did exactly that in Lake Wales, FL and the team at his practice proved why that kind of transparency leads to real growth. 🦷

Real patients. Real observation. Real feedback built around what this specific team actually needs. They role played hard, stayed engaged, and walked away better than they came in. That is Live Coaching Day done right. πŸ’ͺ

Link in bio to learn more.

08/27/2026

Dr. Bill Dorfman is on the show. πŸŽ™οΈ

America's Dentist. Extreme Makeover. Co-founder of Discus Dental β€” the company behind Zoom whitening that he grew from zero to $1.3 billion in sales before selling it to Philips.

And the story behind all of it starts with him saying no to a $30,000 case.

"Don't wait for opportunities in life. Make them."

"When you get an opportunity, don't take it. Master it. There's a big difference."

"Learn so you can earn. Then return."

Forty years in practice. Over a thousand interviews. 2.4 million followers. And he still answers every single DM himself.

This is the biggest guest we've had on this show and it did not disappoint.

Out next Thursday, September 3rd.

New Patients Now β€” Spotify, Apple Podcasts, or YouTube. πŸ‘‡

08/27/2026

If you have all month to hit a number, you won't hit it.

That's Parkinson's Law. And it destroys more practices in September than anything else.

Flint walks through the seven deadly sins that turn a slow month into a bad quarter. And how to make sure September doesn't happen to you this year.

πŸŽ™οΈ New Patients Now, Episode 41. Out now on Spotify, Apple Podcasts, and Youtube.

08/26/2026

"Don't wait for opportunities in life. Make them." πŸŽ™οΈ

That's the first thing this week's guest said that stopped me mid-conversation. And it wasn't the last.

He's the most recognized name in dentistry. Millions of followers. Four decades in practice. Built a company from zero to over a billion in sales and sold it.

But what stuck with me wasn't the rΓ©sumΓ©. It was how simply he explained the whole thing.

"When you get an opportunity, don't take it. Master it. There's a big difference."

"Confidence is currency."

"Learn so you can earn. Then return."

He's 67 years old, has done over a thousand interviews, and still answers every single DM himself.

This one is worth your full attention.

Out September 5th.

Answer within 3 rings and you are twice as likely to convert that call into a booked appointment. πŸ‘€Wait until ring 5 and...
08/26/2026

Answer within 3 rings and you are twice as likely to convert that call into a booked appointment. πŸ‘€

Wait until ring 5 and you have already lost 75% of them.

Here is what nobody talks about. Those callers did not find a better dentist. They found a better answered phone. 🦷

A structured call framework β€” greeting, questions, transition, appointment, data capture β€” books 31% more new patients from the exact same call volume. No extra marketing. No new leads. Just a team that knows what to do in the first 90 seconds.

Does yours? πŸ’ͺ

Schedule an Accelerator Call and find out β€” link in bio. πŸ‘‡

08/25/2026

Biggest guest we've ever had on this show. πŸŽ™οΈ

America's Dentist. One of the most followed dentists in the world. Built and sold a $1.3 billion company. Changed how millions of people think about cosmetic dentistry.

And after a thousand interviews and forty years in this industry β€” he still opens every DM himself.

He came on to talk about opportunity. Value. And what he wishes more doctors understood about building something that lasts beyond their own two hands.

Episode drops September 5th. πŸŽ™οΈ

Address

1500 Sanctuary Parkway Suite 300
Alpharetta, GA
30009

Opening Hours

Monday 8am - 7pm
Tuesday 8am - 7pm
Wednesday 8am - 7pm
Thursday 8am - 7pm
Friday 8am - 7pm

Telephone

(770) 518-7575

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