06/01/2026
What’s the hardest part of a customer journey to get right?
» The moment before someone signs up?
» The moment they’re trying to find their footing?
» Or the moment they start questioning whether they should continue?
👀
SupportNinja mystery shopped four digital fitness platforms to see how brands handled these moments of uncertainty.
What we found applies far beyond fitness.
The strongest experiences helped users move forward with confidence.
The weakest left them guessing.
🔗 https://hubs.li/Q04jGmNb0
Where do you think companies create the most uncertainty in the customer journey today? 👇