Advantage, The Authority Company

Name: Advantage, The Authority Company
Address: 18 Broad Street, Charleston, SC, 29401, US
Telephone: +18434145600
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Advantage | The Authority Company
builds Authority through authorship. Transforming business results by accelerating trust and amplifying your message.
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Home to Forbes Books, Entrepreneur Books, SXSW Books, Advantage Books, and now — Rethink Books!

10/27/2026

Your best race may still be ahead, your toughest shifts can sharpen your practice, and your biggest discovery deserves a path to market.

Advantage Books is celebrating four new releases today, each one a guide to making the most of the chapter you’re in.

“Faster Than You at 60” by Graham Broyd shares the true stories of twenty Masters sprinters who became national and world champions decades after their supposed prime. Grounded in research on training and aging, it’s proof that peak performance doesn’t have an expiration date.
🔗 https://www.amazon.com/dp/B0H6QRSVWH

“It’s Your Party” by Margaret Chiavini is a warm, practical, and surprisingly joyful guide to planning your own celebration of life and getting your affairs in order. Along the way, it invites readers to think more intentionally about what matters most while they’re living.
🔗 https://www.amazon.com/dp/B0H1XM8CQ4

“The Modern Hospitalist” by Andrew Parks, MD, MBA, takes readers to the front lines of hospital medicine with honest stories of sleepless nights and unexpected breakthroughs. Written for early-career physicians and those who lead them, it offers a grounded look at clinical excellence, medical culture, and learning to lead.
🔗 https://www.amazon.com/dp/B0H2MR39DZ

“From Lab to Launch” by Davis Farmer gives scientists and innovators a candid roadmap for turning academic discoveries into real-world products. Drawing on decades in biotech and licensing, he covers intellectual property, tech transfer, and building startups that last.
🔗 https://www.amazon.com/dp/B0H2MVQHVK

10/23/2026

We’re celebrating book number 3️⃣ with Brendan P. Keegan! 🎉

Author of the bestselling "Dare to DISRUPT" and "The FUD Factor", Brendan P. Keegan is back with "Unbalanced on Purpose: Move Beyond the Myth of Perfect Balance and Live With Intention".

This new book challenges the “delusion of busyness” and the idea that we need to achieve perfect work-life balance. Instead, he argues that trying to balance every part of our lives perfectly might be holding us back.

We recently had Brendan on The Authority Company Podcast with Joe Pardavila to talk more about the idea of intentional unbalance and how we can be more intentional with our energy, attention, and ambition.

We’re so proud to be part of Brendan’s journey as an author for the third time!

🎧 Listen to the episode wherever you get your podcasts and check out "Unbalanced on Purpose", available now!

10/23/2026

Most business books never pay for themselves. Not because the ideas are weak, but because the author never had a plan to make the book work for the business.

On "Book the Business," Joe Gregory sits down with authors and entrepreneurs to show how a book can build authority, generate leads, and open doors to media and speaking. With a fresh lineup of new episodes, now’s the perfect time to tune in and turn “someday” into a plan.

🎙️Book the Business | Joe Gregory ➡️ https://advantagebooks.com/author-podcasts/book-the-business/

10/16/2026

Your website might be turning potential clients away without you realizing it.

User experience makes a big difference in whether someone sticks around or clicks away.

Take a few minutes to review your website and see where you could make the experience better for your visitors.

10/13/2026

Build an athletics program that stays competitive, protects your leverage, and grows your university’s reach.

We’re proud to celebrate this timely new release for university leaders navigating the semi-pro era.

“Semi-Pro” by Clay Grayson is a strategic briefing for leaders managing NIL, media rights, student-athlete relationships, and athletic operations. Drawing on his work advising universities and their foundations, Grayson shows how governance structures shape leverage, transparency, and control, and how smart institutional design builds lasting competitive strength.
🔗 https://www.amazon.com/dp/B0H6QN4H5Z

10/12/2026

While being a bestseller is an amazing milestone, it doesn’t automatically translate into long-term business growth. 📈

What matters is how you continue to use your book after launch. Are you sharing its ideas through speaking engagements, using it to build relationships with potential clients, or creating content that keeps your expertise in front of the right audience?

A book can continue opening doors long after launch day, but that takes a strategy beyond the bestseller list.

Think about how your book fits into your bigger business goals before you publish, so you have a plan for what comes next. 📚

10/06/2026

The meeting where no one speaks up. The expectations no one says out loud. The hours of practice no one sees.

These three new Advantage Books releases are about what really shapes a leader:

"The Toxicity Tax: Why Dysfunction Costs More Than You Think and How to Break Free" by Claire L. Feagley, PhD | Drawing on business psychology and her research on culture in mergers and acquisitions, Feagley shows how the small toxic moments we learn to accept add up to real losses in trust, energy, confidence, and results, at work and at home. It's a guide to recognizing the patterns and choosing something healthier.
🔗 https://ow.ly/6rWV50ZUToH

"Through the Glass Bottom: Navigating Leadership's Hidden Currents" by Luz M. Longsworth | With more than 30 years of cross-sector experience, Longsworth helps women leaders see the unspoken expectations, biases, self-doubt, and burnout that quietly pull them off course. She offers practical ways to set values-based boundaries and lead with strength and empathy without losing yourself.
🔗 https://ow.ly/U1sh50ZUToI

"The Beautiful Game of Leadership: Lessons from the Soccer Field to the Boardroom" by Jorge Titinger | Titinger traces his path from competitive soccer in Peru to Silicon Valley boardrooms. Along the way, he shows how preparation, feedback, humility, and learning from setbacks shape great athletes and great leaders alike.
🔗 https://ow.ly/GSe650ZUToJ

10/02/2026

When your company talks about itself, that's marketing.

When respected publications, podcasts, and media outlets talk about you, that's credibility.

Having a strong PR strategy helps leaders and brands expand their reach, build trust, strengthen reputation, and position themselves as experts in their field.

Visibility gets attention, but credibility creates opportunity.

10/02/2026

Growth doesn't follow a straight line. Sometimes it means starting a second career. Sometimes it means rethinking how you build your business.

Tune into the latest Advantage Books author podcasts to hear from leaders who took the leap and came out ahead:

🎙️Book the Business | Joe Gregory with guests Robin Waite and James Woodfall ➡️ https://ow.ly/eIHn50ZTTps

🎙️Fast & Fearless | Brendan P. Keegan with guest Tommy Bolduc ➡️ https://ow.ly/yXxc50ZTTpo

09/29/2026

Advantage Books just released a book worth a look for any CEO trying to figure out what actually separates good from great.

Mark Moses has coached leaders who went from near-bankruptcy to billion-dollar exits, and he's seen the pattern up close: it's rarely strategy alone.

"Built to Win BIG: How the Best CEOs Build Extraordinary Businesses with a Leadership Coach in Their Corner" lays out his 90-Day Challenge framework — a practical way for leaders to think bigger, rebuild culture after crisis, and grow beyond just the numbers.

A solid read for anyone leading a team and looking to level up.
🔗 https://ow.ly/UY0350ZSJzI

Address

18 Broad Street
Charleston, SC
29401

Telephone

+18434145600

Website

https://advantagemedia.com/

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