Stephen Oliver's - Martial Arts Wealth Mastery

Stephen Oliver's - Martial Arts Wealth Mastery "The leading business coach for Martial Arts Schools, BJJ Academies & MMA Gyms since 1985.

Founder, Mile High Karate & Martial Arts Wealth Mastery. 10th Degree Black Belt, MBA."

The Million-Dollar Martial Arts School: The Five-Dial BuildA million-dollar martial arts school is $83,333 a month — at ...
09/05/2026

The Million-Dollar Martial Arts School: The Five-Dial Build

A million-dollar martial arts school is $83,333 a month — at $375 tuition that is 222 students, not 500. The Five-Dial Build shows the order to fix price, marketing volume, enrollment conversion, renewals, and your daily number, with the arithmetic for each....

A million-dollar school is $83,333 a month — 222 students at $375. The Five-Dial Build: price, marketing volume, conversion, renewals, and a daily number.

The Outsourced Marketing Trap: Why Your Agency Stalls at 90 Days and the Custody Line That Fixes ItMost agencies perform...
09/05/2026

The Outsourced Marketing Trap: Why Your Agency Stalls at 90 Days and the Custody Line That Fixes It

Most agencies perform for 90 days because they run one campaign type that has not saturated your market yet. Here is the Custody Line for what you must own....

Most agencies perform for 90 days because they run one campaign type that has not saturated your market yet. Here is the Custody Line for what you must own.

Martial Arts Student Goal Setting: The Class-Of Commitment SystemStudent goal setting only drives retention when the goa...
09/05/2026

Martial Arts Student Goal Setting: The Class-Of Commitment System

Student goal setting only drives retention when the goal is written, dated, handed in and worn daily. Here is the Class-Of Commitment System that does it....

Student goal setting only drives retention when the goal is written, dated, handed in and worn daily. Here is the Class-Of Commitment System that does it.

The Record-Year Four: The Four Moves That Turn a Busy Martial Arts School Into a Record OneMost owners judge the year by...
09/05/2026

The Record-Year Four: The Four Moves That Turn a Busy Martial Arts School Into a Record One

Most owners judge the year by how it felt in the lobby. Here are the four moves, in priority order, that actually produce a record year at a martial arts school....

Most owners judge the year by how it felt in the lobby. Here are the four moves, in priority order, that actually produce a record year at a martial arts school.

The Vacation-Proof Student: The Cycle Integrity System That Stops Summer AttritionSummer doesn't kill retention because ...
09/05/2026

The Vacation-Proof Student: The Cycle Integrity System That Stops Summer Attrition

Summer doesn't kill retention because families travel — it kills retention when a student falls off his test cycle. Here is the arithmetic and the system that fixes it....

Summer doesn't kill retention because families travel — it kills retention when a student falls off his test cycle. Here is the arithmetic and the system that fixes it.

Should You Hire Someone to Run Your School’s Online Marketing? The Delegate-Don’t-Abdicate StackAn owner asked whether t...
09/05/2026

Should You Hire Someone to Run Your School’s Online Marketing? The Delegate-Don’t-Abdicate Stack

An owner asked whether to hire someone to run his online marketing. The answer was a management model: a five-layer priority stack and a twenty-minute monthly check-in....

An owner asked whether to hire someone to run his online marketing. The answer was a management model: a five-layer priority stack and a twenty-minute monthly check-in.

When Is Your Martial Arts School Ready for Paid Ads? The Paid Traffic Readiness LadderPaid media becomes a serious lead ...
09/05/2026

When Is Your Martial Arts School Ready for Paid Ads? The Paid Traffic Readiness Ladder

Paid media becomes a serious lead source somewhere around $25,000 to $30,000 a month in gross - here is how to know when your school is ready, and what to build first....

Paid media becomes a serious lead source somewhere around $25,000 to $30,000 a month in gross - here is how to know when your school is ready, and what to build first.

What’s the Average Martial Arts Tuition in My Market? Why That’s the Wrong QuestionThe average tuition in your market is...
09/05/2026

What’s the Average Martial Arts Tuition in My Market? Why That’s the Wrong Question

The average tuition in your market is an average of the schools about to close. Here are the four numbers inside your own school that should set your price instead....

The average tuition in your market is an average of the schools about to close. Here are the four numbers inside your own school that should set your price instead.

Why You Don’t Sell the Black Belt Program on Day One: The Earned Ceiling MethodEnrolling a brand-new student directly in...
09/05/2026

Why You Don’t Sell the Black Belt Program on Day One: The Earned Ceiling Method

Enrolling a brand-new student directly into your leadership program permanently caps your tuition. Here is the two-step pricing order that fixes it....

Enrolling a brand-new student directly into your leadership program permanently caps your tuition. Here is the two-step pricing order that fixes it.

The Four-Link Ad Chain: The Only Four Numbers That Matter in Martial Arts School Paid AdsLikes are not results. Here are...
09/05/2026

The Four-Link Ad Chain: The Only Four Numbers That Matter in Martial Arts School Paid Ads

Likes are not results. Here are the only four numbers that decide whether paid social makes your martial arts school money — and what each broken link tells you to fix....

Likes are not results. Here are the only four numbers that decide whether paid social makes your martial arts school money — and what each broken link tells you to fix.

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