09/15/2026
“ In the Rawlings Sport Business Management Program-The Industry is our Classroom”
At Maryville University, in the Rawlings Sport Business Management Program students don't just study the business of sport — they live it. This week, 47 students logged over 300 hours on-site at the Worldwide Technology Raceway NASCAR event on September 10th, with another 13 students contributing 160+ hours across September 12–13 in corporate sponsorship, event management, and hospitality. The impact didn't go unnoticed — Declan O'Neil, Vice President of Partnership Marketing at WWTR, said, "The Rawlings Sport Business Management Students are excellent, and we appreciate having them assist us with this National event." As Sport a Business student Erick Gates put it, "Diversifying my resume with Experiential Experience is Key." First-year student Karli Dean is already learning the same lesson: "You have to be adaptable and the details matter."