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𝗛𝗼𝘄 𝗺𝘂𝗰𝗵 𝘁𝗶𝗺𝗲 𝗱𝗼 𝘆𝗼𝘂 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘀𝗽𝗲𝗻𝗱 𝗪𝗢𝗥𝗞𝗜𝗡𝗚 𝗢𝗡 𝘆𝗼𝘂𝗿 𝗯𝗮𝗸𝗶𝗻𝗴 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀?I'm talking about sitting down and properly looking ...
09/11/2026

𝗛𝗼𝘄 𝗺𝘂𝗰𝗵 𝘁𝗶𝗺𝗲 𝗱𝗼 𝘆𝗼𝘂 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘀𝗽𝗲𝗻𝗱 𝗪𝗢𝗥𝗞𝗜𝗡𝗚 𝗢𝗡 𝘆𝗼𝘂𝗿 𝗯𝗮𝗸𝗶𝗻𝗴 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀?

I'm talking about sitting down and properly looking at what you're doing, what's making you money, where your next customers are going to come from and what you want your business to look like in six or twelve months.

I reckon for a lot of bakers, the answer is probably very little.

There's always something that needs doing, isn't there? You've got orders to fulfil, ingredients to buy, messages to answer, content to create, accounts to keep on top of and a million other things to think about.

If you're also working another job or bringing up a family, finding a couple of spare hours can feel like a massive achievement 😂

It's so easy to get into a routine of doing whatever needs doing that week. Before you know it, another month has passed and those ideas you've been thinking about are still sitting in a notebook somewhere.

I speak to bakers all the time who have some fantastic ideas for their businesses. Some want to increase their prices, some want to start supplying local businesses, some want to launch classes or digital products, and others just want to get to a point where they're making enough money to justify all the hours they're working.

I wonder how much more progress some of those people could make if they had the opportunity to spend some proper uninterrupted time focusing on their businesses, with people around them who could help them work through their ideas.

With 2027 getting closer, it's something worth thinking about.

𝗜𝗳 𝘆𝗼𝘂 𝗵𝗮𝗱 𝗮 𝘄𝗵𝗼𝗹𝗲 𝗱𝗮𝘆 𝘁𝗼 𝗳𝗼𝗰𝘂𝘀 𝗼𝗻 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀, 𝘄𝗵𝗮𝘁 𝘄𝗼𝘂𝗹𝗱 𝘆𝗼𝘂 𝘄𝗮𝗻𝘁 𝘁𝗼 𝗴𝗲𝘁 𝘀𝗼𝗿𝘁𝗲𝗱?

Me and Jo have got something up our sleeves for Black Friday, and I'm really looking forward to sharing it with you. 👀🪩

𝗛𝗼𝘄 𝗴𝗼𝗼𝗱 𝗱𝗼𝗲𝘀 𝗦𝗮𝗹𝗹𝘆 𝗹𝗼𝗼𝗸 𝗶𝗻 𝗵𝗲𝗿 𝘆𝗲𝗹𝗹𝗼𝘄 𝗕𝗮𝗸𝗶𝗻𝗴 𝗕𝗼𝘀𝘀𝗲𝘀 𝗵𝗼𝗼𝗱𝗶𝗲?! 💛I absolutely love seeing our members wearing their mercha...
09/11/2026

𝗛𝗼𝘄 𝗴𝗼𝗼𝗱 𝗱𝗼𝗲𝘀 𝗦𝗮𝗹𝗹𝘆 𝗹𝗼𝗼𝗸 𝗶𝗻 𝗵𝗲𝗿 𝘆𝗲𝗹𝗹𝗼𝘄 𝗕𝗮𝗸𝗶𝗻𝗴 𝗕𝗼𝘀𝘀𝗲𝘀 𝗵𝗼𝗼𝗱𝗶𝗲?! 💛

I absolutely love seeing our members wearing their merchandise out and about.

When you run a baking business from home, it can sometimes feel like you're just doing your thing in your kitchen while the rest of the world gets on with theirs.

Then you realise there are thousands of other people across the country building businesses around the same passion.

There's something quite nice about wearing a hoodie that proudly says you're one of them.

We've got Baking Bosses hoodies available in our merchandise shop, and with Christmas approaching, they make a lovely present for anyone who lives and breathes baking.

Although I'd quite happily have one in every colour myself. 😂

Customers start looking for little Christmas gifts long before the final week of December. A beautifully presented box o...
09/11/2026

Customers start looking for little Christmas gifts long before the final week of December. A beautifully presented box of bakes could be just what they’re after. These Cherry & Orange Florentines might give you an idea to explore.

Lindsey has shared her recipe in Bake Like A Boss at Christmas. Try a batch and think about how you’d package them for your own customers. You can work out the costs and photograph your finished idea before offering it for sale.

The paperback is £9.99 on Amazon, with recipes from bakers around the country. There’s plenty to look through while you’re planning your festive range. Find the book in the first comment. 🎁

09/11/2026

Google Calendar is doing a sterling job of reminding you about collections. Where does the idea for growing your business live?

For plenty of bakers, it’s buried in a phone note they haven’t opened since August.

The Baking Bosses diary has space each week for a step towards your goals. Keep your appointments on your phone if that suits you, then use these pages to give those longer-term plans some attention.

Gemma went to her first farmers’ market in August. By September, she had her first wholesale contract, three more market...
08/11/2026

Gemma went to her first farmers’ market in August. By September, she had her first wholesale contract, three more markets booked and cake orders in the diary. 💃

That’s worth making a fuss over!

Our Bake Boss Club member told us she’d been encouraged to sell her bakes for years, but hadn’t had the confidence.

Taking them to that first market meant getting the business registered, sorting her socials, figuring out packaging and having a fair bit of a panic. Her family helped her get there.

She’s still working part-time and finding her feet with the business. In her own words:

“Ultimately, I’d love to leave my job and make this a full-time thing. I’m still figuring it all out as I go, but I’m really proud of how far I’ve come.”

Too right you should be, Gemma. ❤️

Some of you are waiting to feel completely confident before you let anyone buy a cake. How long are you giving it, then? Another six months? Three more practice cakes that your family don’t need? 😂

There’ll always be something else you could learn or improve. At some point, you’ve got to give yourself a chance.

Gemma took that first step while she was nervous. Look what she’s got to be proud of already.

Huge congratulations, lovely. Your first wholesale contract is a proper business milestone. Own it. 👏

I nearly gave myself whiplash at Cake International this weekend. I walked past a stand where someone was being intervie...
08/11/2026

I nearly gave myself whiplash at Cake International this weekend. I walked past a stand where someone was being interviewed and heard them say something about how supportive the cake community is and how we’re all one big family. I turned round thinking, oh my God, did you really just say that? 😂

This is the same person who blocked me and Jo and removed us and Baking Bosses from their Facebook baking group. We couldn’t see any group rules, and nobody ever told us we’d done anything wrong, so we’re still none the wiser. But apparently we’re all one big family. I can only assume me and Jo are the cousins you don’t invite to the wedding. 😂

The daft thing is, I had a brilliant weekend. I loved spending time with our Bake Boss Club members, chatting to bakers I’d never met before and having a good natter with people on the stands. There are loads of genuinely lovely people in this industry, which is probably why it sticks out like a sore thumb when parts of it feel like school and someone’s decided who’s allowed to sit at their table.

Your records are there to support the way you already work. Keeping them updated throughout the year means there's no la...
08/11/2026

Your records are there to support the way you already work. Keeping them updated throughout the year means there's no last-minute panic when your Environmental Health Officer books your visit.

See the manual in the first comment.

One product sold out. Three others came home. Was that a good market or a bad one?The answer depends on more than the to...
08/11/2026

One product sold out. Three others came home. Was that a good market or a bad one?

The answer depends on more than the total in your cash tin.

Which bakes sold first? What time did sales slow down? What questions did customers ask? Did the weather, location or nearby traders affect you? Would you book the event again?

Without a proper review, useful lessons disappear and the same mistakes follow you to the next stall.

The event reflection pages in The Ultimate Market Stall Guide for Bakers help you turn each market into information you can use to improve the next one.

Stop relying on memory. Check the comments for the link to order your copy.

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗴𝗼𝘁 𝗮 𝗹𝗶𝘁𝘁𝗹𝗲 𝗕𝗮𝗸𝗶𝗻𝗴 𝗕𝗼𝘀𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗺𝗮𝗸𝗶𝗻𝗴? 🧁You know the type. They hear the mixer going and suddenly appear in th...
07/11/2026

𝗛𝗮𝘃𝗲 𝘆𝗼𝘂 𝗴𝗼𝘁 𝗮 𝗹𝗶𝘁𝘁𝗹𝗲 𝗕𝗮𝗸𝗶𝗻𝗴 𝗕𝗼𝘀𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗺𝗮𝗸𝗶𝗻𝗴? 🧁

You know the type. They hear the mixer going and suddenly appear in the kitchen asking if they can help.

Their definition of helping usually involves eating chocolate chips, covering the worktop in flour and asking approximately 47 questions while you're trying to concentrate. 😂

We've got Mini Baking Boss T-shirts available in our merchandise shop, which make a lovely Christmas present for children who enjoy baking.

They're also rather cute for little ones whose parents run a baking business.

Maybe one day they'll take over the family empire.

Although, judging by how quickly they can demolish a bowl of buttercream, I wouldn't trust them with stock control just yet. 😂

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