Find Traction

09/29/2014

Hey, like a dog-on-a-bone, we've been slaving away at FindTraction headquarters. And we're just weeks away from launching our new program: commission only Adwords management.

Unofficially known as "Project Gestalt".

If you want to learn more about this as we open up beta, then get on the early bird list now.

Here's how to know if this is for you...

** DOES YOUR BUSINESS QUALIFY?

1) you're tracking at least 5 online sales conversions per day for a minimum of 30 days

2) you have to be already tracking transaction specific sales values

3) you must have resources in place for updating your website based upon our feedback

4) you must be able to update sales processes and work flows based upon our data feedback

** WHAT IS FIRST STEP IF ENROLLED IN BETA LAUNCH?

We'd run a thorough audit of your current adwords account. And decide what we could possibly do for your business. Based upon this discovery process, we'll know if we're a good fit.

If you're interested to get on the super early bird list, just email me directly to [email protected]

Include the following:

1) your name
2) business web URL
3) current avg monthly Adwords spend
4) telephone number

While you're here, what's been your #1 biggest challenge with scaling online sales?

09/26/2014

We live in such an 'event' based society that often we forget to think of the journey and process behind every 'event'.

Headlines along the lines of...

"24 yr old entrepreneur sells a tech start-up for 5 million"

"Stay-at-home mom hits bestseller list overnight!"

"Inventors raise 2 million on Kickstarter with brilliant coffee lover idea"
.. all create a sense of other people doing things 'overnight'.

But you don't see the process. The journey.

The months of sleeping on couches of the 24 yr old, chasing a tech dream. The mom who raised kids, ran a business out of her garage, and worked on her book for 3 years. Or the inventors who failed miserably for years and held day jobs while toiling away into the night.

We typically miss THAT.

So if you're going through what seems like one set back after another.

One failure after another.

You are not alone.

It's hard to make a quantum success leap in one day or one week.

Sure, buzz words like "growth hacking" focus on accelerating the process.

But trying to go from 'zero to hero' in 4.6 seconds just doesn't cut. Because you can't short change mastery.

Iterate constantly. Improve constantly.

You'll find that all those 'overnight success stories' have a journey.

The Japanese have a word for this, "Kaizen".

Getting a little bit better every day.

If you get 1% better every day, you're twice as good in 72 days.

Focus on small, tangible, daily improvements.

And you'll start to

Thoughts?

09/26/2014

Agreed. Who else would you add to this list?

“The more that you read, the more things you will know. The more that you learn, the more places you’ll…Continue Reading

09/23/2014

"The Champions Blueprint with Dr Jeff Spencer" - School of Greatness Podcast (Lewis Howes)

In my Top 10 favorite podcast episodes. Ever. From any podcast.

I've listened to this episode over 10 times.

Easily.

Take a listen...

http://lewishowes.com/podcast/champions-blueprint/

For those seeking a “crystal ball” on the path to greatness on the field, in business or life, this episode of The School of Greatness has not only the professor, but the doctor behind the Champions Blueprint. Achieving prolific peak performance is the goal for most and it can be an intimidating pro…

09/23/2014

One of my favorite email subscriptions. You'll never get tired of reading Drayton's helpful advice and tips on marketing and copywriting.

http://draytonbird.com/blog/

It reminds me that after people had stopped snoring through my keynote speech, my kind host at Canada Post showed some interesting statistics.

09/23/2014

What would an A-Z marketing funnel setup be worth to you?

And I mean everything...
.. the landing / opt-in pages w/ split testing setup and in place... segmented email lists setup with at least first autoresponder email setup and in place... tracking code setup for every campaign you have running to track back to conversion (either lead opt-in or sale)... landing pages setup to match different campaign themes & angles if you are running multiple campaigns with matching email list segmentation etc,... one-step and two-step upsells and cross-sells, depending on your product & niche... affiliate product promotion built into your autoresponders and/or upsells & cross-sells

What else would you want to see in your funnel?

(This list is just off the top of my head).

What about going deeper into research & setup of campaigns?

Say for...
.. Facebook?.. Google Adwords?.. CPA networks?.. PPV networks?.. Solo ads?

Which traffic platform do you think has the biggest opportunity for your business? Which platform has been your biggest challenge so far?

Would love to hear your feedback and thoughts on what the value of an A-Z marketing funnel setup would be. And what you'd want to see included in it as a "Dream List"...?

06/26/2014

"if you are not embarrassed by the first version of your product, you've launched too late" - Reid Hoffman, Founder of LinkedIn

06/23/2014

Good marketing read.


http://www.quicksprout.com/2014/06/23/7-unconventional-marketing-tactics-that-work/

Why do you spend money on marketing? It’s to get visitors to your site, right? If you think about it, getting visitors to your website is great, but w

01/25/2014

Richard Koch asks in his brilliant book “The 80/20 Manager,” what ONE thing could you do today that would happily justify you taking the rest of the day off?

Now I now today is Saturday (in half the world)... but think about asking yourself this question every morning...

What IS the ONE thing you could do first thing Monday, that would justify you taking the rest of the day off?

10/07/2013

What do you represent?

Regardless of what you think of Will Smith... this is a big part of why he enjoys the success and IMPACT that he does.

very motivational inspirational words from Will Smith

09/27/2013

QUESTION: Do you ever feel like building your business is a game of how many hits you can take everyday and keep on going?

You are not alone.

Overwhelmed by the umpteens of "tips" "tricks" and "techniques"?

Well'p...

I'm hosting a live webinar training that is all about how to (1) create 50% converting landing pages, (2) create marketing that generates new clients CONSISTENTLY, (3) effortlessly build massive desire in people to buy from you, (4) WITHOUT chasing or "selling" anybody ever again, and (5) get more sales in 12 weeks than most do in 12 months.

http://bit.ly/1eKJlcN

If creating new leads and converting new clients CONSISTENTLY and PREDICTABLY is important to you right now...
.. then you'll want to be on this complimentary training. You can claim your free seat here >>

http://bit.ly/1eKJlc

09/26/2013

From one of our good friends.... "Things may come to those who wait, but only the things left by those who hustle" - Abraham Lincoln