Phenomenal Business Coaching By Zig Ziglar / Overturfs

Phenomenal Business Coaching By Zig Ziglar / Overturfs Why did you go into business for yourself? More free time? To make a lot of $? To be your own boss? Control your own destiny? Free mini course SkillLevelUp.com

Instead you find yourself stressed, putting out fires & thinking about your business 24/7.

3 examples of Revenue Generating Marketing verses Busy Work Marketing:1) Spending hours creating social media posts vers...
06/18/2026

3 examples of Revenue Generating Marketing verses Busy Work Marketing:

1) Spending hours creating social media posts verses minutes following up with leads.
Busy Work:
❌ Posting content every day without a strategy.
Revenue-Generating:
✅ Following up with prospects who have already shown interest.

2) Chasing NEW Leads verses Nurturing existing relationships:
Busy Work:
❌ Running another promotion.
Revenue-Generating:
✅ Checking in with past clients.

3) Perfecting your Brand verses Starting Conversations
Busy Work:
❌ Changing your website fonts
Revenue-Generating:
✅ Reaching out to referral partners

Customers don't buy because your font is perfect. They buy because you've built a relationship built on trust.

Inside the Millionaire Marketer Program, we don’t just teach marketing, we turn your company into a relentless lead generating machine that never stops growing.

DM "Marketing" for more info or check out the program here: stefanieoverturf.com

While visiting the Ringling Museum in Sarasota this past weekend, we noticed this wall dedicated to the amazing advertis...
06/16/2026

While visiting the Ringling Museum in Sarasota this past weekend, we noticed this wall dedicated to the amazing advertising that Ringling did.

The circus didn't market with bland statements like:
"Come see our performers" or "The circus is in town".

Instead, they used phrases like:
"The most amazing circus acts ever seen!"
"Truly tremendous tricks performed by amazing acrobats!"

They understood the power of words. They used words that created excitement and were a bit exaggerated or had the same sounds at the beginning. This built excitement and created anticipation long before the audience bought a ticket.

As business owners, we can learn a lot from this.

Too often our marketing sounds like:
"We offer quality service."
"We're dedicated to our customers."
"Contact us for more information."

Those statements may be true, but they don't make people feel anything.

The best marketing doesn't just describe what you do, it helps people imagine what's possible.

Before you publish your next post, website update, or email campaign, ask yourself:

Does this simply provide information, or does it create interest and excitement?

Ringling knew that they had to earn their audience's attention. More than 100 years later, that's still one of the most valuable marketing lessons around.

What is one word or phrase that instantly grabs your attention when you see it in marketing?

HAVE AN INCREDIBLE, OUT OF THIS WORLD PHONE FREE VACATION! If you own a business and are taking a vacation this Summer, ...
06/15/2026

HAVE AN INCREDIBLE, OUT OF THIS WORLD PHONE FREE VACATION!

If you own a business and are taking a vacation this Summer, read this.

Here's a tip from our "Business Owner Vacation Guide" on getting your business ready to run while you're away.

"Offer training sessions or refresher courses to employees who may need additional guidance or support while you're away. Make sure they feel confident in their roles. For example, if you are having one of your employees handle payroll while you’re away, practice with them 2-3 times before your vacation. Having a clear written step by step process will also help them complete the task accurately. Have a checklist for any major tasks someone will be taking on while you’re away. "

Don't assume your employees know what to do. Set them up for success before you leave!

Want our guide to a phone free vacation? DM "VACAY" and we'll send it to you for FREE!

“If you want free time, don't work for yourself.” - Every business owner. How do you get off the hamster wheel of having...
06/12/2026

“If you want free time, don't work for yourself.” - Every business owner.

How do you get off the hamster wheel of having a growing, successful business but no time for yourself or your family?

You can start with our free training, 5 Secrets of a Phenomenal Business.

Send me a message and I’ll send you the link.

The cycle is real:Market → busy sales → stop → slow sales → repeat 🔁Stay consistent, not occasional.If this looks like y...
06/12/2026

The cycle is real:
Market → busy sales → stop → slow sales → repeat 🔁
Stay consistent, not occasional.

If this looks like your marketing plan, we need to talk. Check out the Millionaire Marketer program I designed to help you go from occasional to consistent in your marketing. www.stefanieoverturf.com

Can Every Person on Your Team Answer This Question?"What does your company do?"It sounds simple.But you'd be surprised h...
06/11/2026

Can Every Person on Your Team Answer This Question?

"What does your company do?"

It sounds simple.

But you'd be surprised how many businesses have 5 employees and 5 different answers.

A clear elevator speech creates:
✅ Better referrals
✅ Better networking conversations
✅ Better customer experiences
✅ Better brand consistency

If your team can't explain who you help and why you're different in 30 seconds, it may be time for some training.

That's where I come in. Inside the Millionaire Marketer program, we cover presentations and elevator speeches extensively. Stop leaving your representation up to chance, check out the program here: www.stefanieoverturf.com

The best referral relationships aren't built by constantly asking for business.They're built by consistently adding valu...
06/10/2026

The best referral relationships aren't built by constantly asking for business.

They're built by consistently adding value.

Bud Hurter pictured below owned Carpet Depot in Bradenton for many years. We had a solid foundation with him and his lovely wife Dianne. Sertoma Kids was near and dear to their hearts and Bud wanted to make a donation to them with the rewards he had built up with our company.

We brought the BIG check out and brought the actual check too made out to Sertoma Kids in Bud's honor. This meant more to him than anything else we could've done.

The relationships that we built in our service company were meaningful, real and rewarding and as a bonus, they grew our company!

People remember how you made them feel long before they remember what you sold.

Want to learn more about how you can build a solid marketing machine without throwing your money away? Check out the Millionaire Marketer program. Inside this program, Ill teach you the same techniques I learned and used to build a business that was 85% referral and repeat business! www.stefanieoverturf.com

Be honest- do you market all the time or just when its slow? The businesses that grow consistently stay consistent in al...
06/09/2026

Be honest- do you market all the time or just when its slow?

The businesses that grow consistently stay consistent in all areas including marketing.

Want to see how you're business rates when it comes to consistent marketing? Comment "Marketing" and ill send you my "Is your Marketing Hot or Cold assessment."

One of the biggest misconceptions in business is:"If I'm good at what I do, people will find me."Unfortunately, that's r...
06/08/2026

One of the biggest misconceptions in business is:

"If I'm good at what I do, people will find me."

Unfortunately, that's rarely true.

Great businesses fail every day because they aren't visible enough. Meanwhile, average businesses thrive because they're consistently showing up.

Visibility doesn't always mean social media.

It can mean attending networking events, community involvement, and following up with clients to name a few.

Visibility matters! What's one thing you're doing this week to stay visible?

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