Society for Marketing Professional Services

Society for Marketing Professional Services SMPS is a diverse community of marketing and BD professionals working together to move the A/E/C ind

We’re one week away! 💡Join Troy Parkinson, Stacy Stout, FSMPS, CPSM, Kyle Ferguson, and Tom Deane on September 15 at 12 ...
09/08/2026

We’re one week away! 💡

Join Troy Parkinson, Stacy Stout, FSMPS, CPSM, Kyle Ferguson, and Tom Deane on September 15 at 12 PM ET for Building a Competitive Advantage and explore how a stronger doer-seller culture can help your firm build relationships and win work.

✨ Complimentary for SMPS members.
🔗 Don't miss this session:

How do you know you hired the right person, not just the person who interviewed well?Next week, join Kat Kibben for How ...
09/03/2026

How do you know you hired the right person, not just the person who interviewed well?

Next week, join Kat Kibben for How to Know You Hired the Right Person, the first session of our AEC Hiring and Retention Masterclass.

Learn how to identify what actually predicts success, strengthen job posts and interviews, and take subjectivity out of hiring decisions.

📅 September 10 | 2:00 PM ET

🔗: Register for the two-part masterclass today: https://onlinelearning.smps.org/products/aec-hiring-and-retention-masterclass

It’s not an awareness problem. It’s a readiness problem.New research conducted by the SMPS Foundation found that **84% o...
09/02/2026

It’s not an awareness problem. It’s a readiness problem.

New research conducted by the SMPS Foundation found that **84% of respondents** say strategic thinking and advanced communication will be highly impactful, but only **30%** say their firms are highly ready to develop those skills.

That’s a 54-point readiness gap.

Is your firm ready for what’s next?

Explore the 2027 Emerging Trends report: https://onlinelearning.smps.org/products/report-emerging-trends-in-aec-marketing-and-business-development-2027

‼️ Happening next weekJoin us September 8 at 12 PM ET for Getting Real ROI From AI, with Rachelle Ray of OpenAsset, and ...
09/01/2026

‼️ Happening next week

Join us September 8 at 12 PM ET for Getting Real ROI From AI, with Rachelle Ray of OpenAsset, and discover three ways to make AI work smarter within your proposal process.

✨ Complimentary for SMPS members.
🔗 Join us next week: https://us02web.zoom.us/webinar/register/WN_on22wUugTyuBlcUil5m7Zg #/registration

The market sends signals long before they show up in an RFP. Are you catching them?In her latest article, President Sa...
08/28/2026

The market sends signals long before they show up in an RFP. Are you catching them?

In her latest article, President Sarah Kinard explores why AEC marketers and business developers are uniquely positioned to spot what’s coming next and turn those insights into action.

🔎 Read Sarah’s perspective: https://smps.org/2026/08/07/the-market-sends-signals-are-you-ready-to-act/
🔗 Download the 2027 Emerging Trends research: https://onlinelearning.smps.org/products/report-emerging-trends-in-aec-marketing-and-business-development-2027?_gl=1*qthlxj*_gcl_au*NTMzODk0NTUwLjE3ODIyMjM3NDI.

Your firm’s strongest business development network might already be on staff. 💡Join Troy Parkinson, Stacy Stout, FSMPS, ...
08/27/2026

Your firm’s strongest business development network might already be on staff. 💡

Join Troy Parkinson, Stacy Stout, FSMPS, CPSM, Kyle Ferguson, and Tom Deane on September 15 at 12 PM ET for Building a Competitive Advantage: Embedding a Doer-Seller Culture Across the Modern AEC Firm.

Explore how leading firms are connecting doer-sellers, marketing, and business development to strengthen client relationships and create more consistent opportunities for growth.

✨ Complimentary for SMPS members
🔗 Register now and strengthen your firm: https://us02web.zoom.us/webinar/register/WN__duEIpT4SZWsARnaBdMG1w #/registration

📣 The SMPS Foundation is looking for volunteers!Ready to contribute your expertise, connect with fellow AEC professional...
08/26/2026

📣 The SMPS Foundation is looking for volunteers!

Ready to contribute your expertise, connect with fellow AEC professionals, and help advance the work of the SMPS Foundation? This is your opportunity to get involved.

Applications are open through August 31.

Learn more + apply: https://smps.org/foundation-call-for-volunteers/

Meet your masterclass instructor: Kat Kibben, Founder of Three Ears Media.A LinkedIn Top Voice on Hiring, best-selling a...
08/25/2026

Meet your masterclass instructor: Kat Kibben, Founder of Three Ears Media.

A LinkedIn Top Voice on Hiring, best-selling author, and keynote speaker, Kat brings 15+ years of experience helping teams navigate change, build resilience, and make better decisions.

This September, Kat is bringing that expertise to SMPS for the AEC Hiring and Retention Masterclass.

📅 September 10 + 17 | 2 CEUs

Learn practical strategies you can bring back to your firm: https://onlinelearning.smps.org/products/aec-hiring-and-retention-masterclass

Calling all AEC thought leaders: 2027 wants your ideas!The Call for Proposals is officially open, and we’re looking fo...
08/24/2026

Calling all AEC thought leaders: 2027 wants your ideas!

The Call for Proposals is officially open, and we’re looking for bold ideas, practical insights, and fresh perspectives from across the AEC community.

Ready to share what you know and help move our industry forward?

📅 Submit your proposal by October 5, 2026.

🔗 Review the guidelines:https://amplifyaec.org/wp-content/uploads/2026/08/2027_SubmissionGuidelines.pdf
🔗 Submit now: https://amplifyaec.org/call-for-proposals/

AI should save marketers time, not create more cleanup. Join Rachelle Ray of OpenAsset on Tuesday, September 8 for Getti...
08/24/2026

AI should save marketers time, not create more cleanup.

Join Rachelle Ray of OpenAsset on Tuesday, September 8 for Getting Real ROI From AI: 3 Things to Fix in Your Proposal Process.

Explore how better inputs, stronger guardrails, and marketing-led workflows can help your firm get more value from AI while keeping quality at the center.

✨ Complimentary for SMPS members
🔗 Register now and start putting AI to work more strategically: https://lnkd.in/eu-adufz

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625 North Washington Street Suite 302
Alexandria, VA
22314

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Monday 9am - 4:30pm
Tuesday 9am - 4:30pm
Wednesday 9am - 4:30pm
Thursday 9am - 4:30pm
Friday 9am - 4:30pm

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+17035496117

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